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“The story of this assortment begins the day I flew to New York in February 2020. It was the primary time I left France to find the town that by no means sleeps,” explains Matthieu Bracq, Inventive Director for Louisa Bracq. “In my thoughts I had collected pictures and references, from books and flicks since my teenage years Particularly from the “Beat Era” period by way of authors, poets like William Burroughs, Allen Ginsberg and Jack Kerouac, who challenged American conventions within the early 1950s.”
“They introduced into the daylight these topics we didn’t see, or relatively these we select to not see. This led to sexual liberation within the 1960’s and continued till the early 1980’s earlier than the arrival of AIDS. It’s this period that I selected because the leitmotif for this assortment. Via the delicate aesthetics, discovered within the loopy nights at Studio 54 on Broadway, the place the rhythm of the nights was set by disco music. I wished to work within the graphic universe of artwork deco, which is the architectural type of New York Metropolis.”
This assortment is entitled the “Fury to Stay”, which is the French title for the film “Insurgent with out a trigger”, it’s a nod to this movie shot in 1955, by director Nicholas Ray with James Dean as main actor. Illustrating the concept of an extreme, typically exhilarating however harmful life-style.
The Louisa Bracq SS21 Collections might be in retailer from January 2021.
Full Cup Bras UK sizes 34B – 44G US Sizes 34B -44 I French sizes 90B – 115I
Different Bra kinds UK sizes 32B – 38FF US sizes 32 B – 38H French Sizes 85B – 100 H
Full Briefs UK 10- 28 US XS-6XL French 38-56
Different Transient kinds UK 8-20 US XS-XXL French 36-48
“Right now we lengthy for the reflection of these occasions, after the anxious starting of the yr, which has shaken our lives and was anticipated by nobody, So, let’s discover inspiration prior to now, remembering the struggles that earlier generations might have gone by way of and gained thus turning into stronger than ever” provides Matthieu.
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